Digital and Interactive Media

The students will begin Unit 5: Trends in Digital and Online Media. In Chapter 2 (Digital Media in Advertising), the students will compare and contrast the different types of mobile marketing, define and explain the advantages of mobile websites, discuss some considerations when designing a mobile web page, define and explain the advantages of Apps, and discuss some considerations when designing an App.

TEKS – 1A-I, 2A-D, 3A-C, 4A-C, 5A-G, 6A-E, 7A-D, 8A-B, 9A-F, 10A-F, 11A-C, 12A-B, 13A-D

Activity – In Chapter 2 (Digital Media in Advertising), the students will compare and contrast the different types of mobile marketing, define and explain the advantages of mobile websites, discuss some considerations when designing a mobile web page, define and explain the advantages of Apps, and discuss some considerations when designing an App.

Materials – Odysseyware, Internet, Google Docs, Blogs, Commercial Camera Equipment

Evaluation – Chapter 2 Quizzes